Tag Archives: Advertising

Sundar Pichai, senior vice president of Android, Chrome and Apps for Google Inc., speaks during the Google I/O Annual Developers Conference in San Francisco, California, U.S., on Wednesday, June 25, 2014. David Paul Morris | Bloomberg | Getty Images Google is tightening its privacy practices that could make it harder for companies to track users on Android phones and tablets. Google already allows Android users to opt-out of personalized ads. But even if users do that, software developers may… Source link

Google gave its clearest guidance yet regarding how the company will treat shared advertising identifiers once third-party cookies are removed from Chrome. And it’s not good news for ad tech companies that have championed universal ID programs. In March, Google’s director of product management for ads privacy and trust, David Temkin, confirmed in a company blog post that Google would not build alternate identifiers once third-party cookies are deprecated in Chrome, nor allow… Source link

The Google logo is seen January 8, 2020 at the 2020 Consumer Electronics Show (CES) in Las Vegas, Nevada. ROBYN BECK /AFP Alphabet’s market capitalization of over $1.5 trillion makes it one of the most valuable publicly traded companies in the world, trailing only Apple, Microsoft and Amazon. Created in 2015, Alphabet is essentially a holding company for Google, which generates nearly all of its revenue and profit. Google has always portrayed itself as a tech company and has invested in many… Source link

Last year, in an op-ed for the Los Angeles Times, Andrew Yang, currently in the running to become the next mayor of NYC, wrote the following: “Whenever you sign up for a new social media service or website, or download an app onto your phone or computer, you’ll typically see some long disclaimer language written in legalese. You scroll through it quickly and click the ‘I agree’ button” What are you agreeing to? Essentially, by clicking “I agree,” you enter into a Faustian bargain… Source link

Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy. The app industry continues to grow, with a record 218 billion downloads and $143 billion in global consumer spend in 2020. Consumers last year also spent 3.5 trillion minutes using apps on Android devices alone. And in the U.S., app usage surged ahead of the time spent watching live TV. Currently, the average American watches 3.7… Source link

Bloomberg U.K. On Course to Ease Lockdown; Denmark Drops J&J: Virus Update (Bloomberg) — U.K. Prime Minister Boris Johnson said the country is on course to scrap lockdown rules over the next seven weeks. Denmark will ease curbs this week and dropped Johnson & Johnson’s Covid-19 shot. Bavaria’s Oktoberfest festival was canceled, but free beer is available to New Jersey residents who get a vaccine.India was criticized for a “lack of leadership” by a former central bank chief, as Prime… Source link

Google’s parent company, Alphabet, said on Tuesday that revenue in its most recent quarter increased sharply from the same period a year ago, boosted by strong demand for online advertising on its search results and YouTube videos and by continued growth at its cloud computing arm. Alphabet posted revenue of $55.31 billion, up 34 percent from a year earlier, and net profit more than doubled to $17.93 billion in the first quarter. It was the third straight quarter of record profit for the… Source link

The UK news publisher that owns the Daily Mail news organization filed a lawsuit against Google accusing it of abusing monopoly control of search to punish websites as part of a scheme to maintain control over Internet advertising markets. The majority of the lawsuit documentation is concerned with Google’s domination of Internet advertising. It portrays the Daily Mail as a victim that is powerless to control its advertising business and is forced to submit to diminishing revenue because of… Source link

Photographer: David Gray/Bloomberg Photographer: David Gray/Bloomberg Google’s Android advertising tool is the target of a complaint in France by privacy activist Max Schrems, accusing the tech giant of violating European Union rules by failing to get users’ consent. Google’s software creates an advertising identifier on people’s phones without… Source link

CHICAGO–(BUSINESS WIRE)–IRI®, a fast-growing, innovative, global provider of technology, data, and predictive analytics for the consumer, retail, and media sectors, today announced the appointment of Kirk Perry, Google’s President of Global Client & Agency Solutions, as President and CEO and a member of its Board of Directors, effective May 17, 2021. Mr. Perry succeeds Andrew Appel, who has successfully led a transformation of IRI for nearly a decade. Mr. Appel will remain an… Source link