Integration brings new opportunities for advertisers to buy Scope3 Green Media Products through the Yahoo SSP
NEW YORK, January 05, 2023–(BUSINESS WIRE)–Today, Yahoo announced an integration with Scope3 to offer carbon neutral private marketplace (PMP) media in the Yahoo SSP. Advertisers buying through the Yahoo SSP can now easily find and buy Green Media Products powered by Scope3 to ensure their digital ad campaigns align with their broader sustainability goals.
The digital media and…
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