Third-party cookies have increasingly fallen by the wayside as the public has become more protective of privacy rights in an age of algorithms and data. Some major browsers including Firefox and Safari now block third-party cookies by default, further reducing their usefulness to advertisers. And Google has already said it’s planning to do the same in its browser, Chrome. The future of tracking-based web advertising, Google argued, will be more abstract, relying less on an individual’s… Source link
Read More »Google won’t develop new ways to track users, removes ad tracking
The digital giant has been working on proposals to remove so-called third party cookies from Chrome. LONDON, UK — Google says it won’t develop new ways to follow individual users across the internet after it phases out existing ad-tracking technology from its Chrome browser, a change that could shake up the online advertising industry. Google says it’s making the move to protect user privacy. It’s… Source link
Read More »Google says it won’t develop ad products that track individuals
Google parent Alphabet Inc. said Wednesday that it wouldn’t develop new advertising tools that track users across their web browsing, as the company instead focuses on “privacy-preserving” ad products that it says are in line with modern user expectations for internet usage. “Today, we’re making explicit that once third-party cookies are phased out, we will not build alternate identifiers to track individuals as they browse across the web, nor will we use them in our… Source link
Read More »Google says it won’t track you directly in the future as it phases out cookies
Google on Wednesday clarified its plans for targeted advertising, promising not to use other ways to “track” users around the internet after it ends support for cookies in Chrome by early 2022. The company said in a blog post it will only use “privacy-preserving technologies” that rely on methods like anonymization or aggregation of data. Google announced plans in January 2020 to end support for third-party cookies, which fuel much of the digital advertising ecosystem, in its Chrome browser… Source link
Read More »The truth about Warren Buffett’s investment track record : Morning Brief
Get the Morning Brief sent directly to your inbox every Monday to Friday by 6:30 a.m. ET. Subscribe Monday, March 1, 2021 Warren Buffett has had years of underperformance and a lot of bad stock picks Warren Buffett, the billionaire head of Berkshire Hathaway (BRK-A, BRK-B), will probably go down as the greatest investor in history. For more than half a century, he’s been responsible for the performance of Berkshire and its legendary stock portfolio, which have long track records of… Source link
Read More »Massive Google-Funded COVID Database Will Track Variants and Immunity
An enormous international database launched today will help epidemiologists to answer burning questions about the coronavirus SARS-CoV-2, such as how rapidly new variants spread among people, whether vaccines protect against them and how long immunity to COVID-19 lasts. Unlike the global COVID-19 dashboard maintained by Johns Hopkins University in Baltimore, Maryland, and other popular trackers that list overall COVID-19 infections and deaths, the new repository at the data-science… Source link
Read More »Massive Google-funded COVID database will track variants and immunity
A new database collects individual-level COVID-19 data, such as travel history and when a person first felt sick.Credit: An Yuan/China News Service/Getty An enormous international database launched today will help epidemiologists to answer burning questions about the coronavirus SARS-CoV-2, such as how rapidly new variants spread among people, whether vaccines protect against them and how long immunity to COVID-19… Source link
Read More »Google moves away from diet of ‘cookies’ to track users
Google is weaning itself off user-tracking “cookies” which allow the web giant to deliver personalized ads but which also have raised the hackles of privacy defenders. Last month, Google unveiled the results of tests showing an alternative to the longstanding tracking practice, claiming it could improve online privacy while still enabling advertisers to serve up relevant messages. “This approach effectively hides individuals ‘in the crowd’ and uses on-device… Source link
Read More »Google moves away from diet of 'cookies' to track users – Yahoo Finance Australia
Reuters Nearly all victims of Mexican massacre confirmed as Guatemalans Mexico has identified nine more Guatemalan victims who were among the 19 people killed in a massacre in the northeastern state of Tamaulipas last month, authorities said on Saturday. So far 16 of the victims have been identified, including two Mexican nationals and 14 Guatemalans, the prosecutor’s office of the state of Tamaulipas said in a statement. The bodies, some badly charred and with gunshot wounds, were found… Source link
Read More »Google to stop using Apple tool to track iPhone users, avoiding new pop-up warning
(Reuters) – Google’s iPhone apps such as Maps and YouTube will stop using a tool from Apple Inc that allows them to personalize ads, avoiding a new Apple warning that informs users their browsing is being tracked. FILE PHOTO: A 3D printed Google logo is placed on the Apple Macbook in this illustration taken April 12, 2020. REUTERS/Dado Ruvic/Illustration/File Photo The announcement in a Wednesday blog post by the Alphabet Inc unit comes shortly before Apple is expected to start enforcing new… Source link
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