Google Ads is implementing a new policy requiring landing pages to meet the “better ads standards,” as the Coalition For Better Ads laid out.
A change to Google’s destination requirements policy states if an ad leads to a page that doesn’t comply with the better ad standards, Google will disapprove the ad.
Google is sending emails to advertisers informing them of the policy change, which leaves roughly a monthto make necessary updates.
The email reads:
“In October 2022, the…
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