Google recently tapped the Grammy-winning musician to score a series of animated commercials promoting its #BlackOwnedFriday campaign, encouraging shoppers to “buy Black” on Black Friday next week and beyond.
“This is going to be a day to galvanize people to support Black businesses,” Jean told CNN Business. “When you look at where we’re at economically with the small businesses, I felt like this campaign is really vital.”
The campaign aims to redefine the Friday after Thanksgiving — an…
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