Yahoo eyes $8 billion in annual revenue as it explores more deals following Taboola partnership

Photo illustration by Jakub Porzycki/NurPhoto via Getty Images

Yahoo’s latest deal underscores its move to boost revenues and use its cash to grow its core businesses, including Yahoo Sports, Yahoo Finance and Yahoo Mail.

Why it matters: Acquired last year by Apollo Global Management, Yahoo plans to add on new commerce and transaction businesses, such as sports betting and, according to a company source, retail stock trading.

Of note: Yahoo generates around $8 billion in GAAP revenues…


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