NEW YORK–(BUSINESS WIRE)–Yahoo, the global media and tech company, today announced new partnerships with connected TV (CTV) leaders, following a successful year that closed with 141% growth in CTV ad revenue year-over-year. The momentum indicates the company’s strategic leadership and reach in the CTV environment as its popularity continues to accelerate.
TV viewership has skyrocketed over the last year with CTV at the forefront. In the U.S. alone, nearly 214 million people…
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