UK regulator says celebrities such as Kim Kardashian are putting investors at risk by pushing unknown crypto tokens

Kim Kardashian Paris

Kim Kardashian promoted an unknown crypto token to her followers in June. NurPhoto/Getty Images

  • Celebrities such as Kim Kardashian are putting investors at risk by advertising crypto tokens, a UK regulator said.

  • The chair of the Financial Conduct Authority said online influencers regularly promote crypto scams.

  • Kardashian advertised a crypto token called ethereum max on her Instagram account in June.

  • See more stories on Insider’s business page.

The UK’s financial watchdog has said celebrities…


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