Over the course of Tom Brady’s 22-year career, the NFL’s winningest quarterback has bolstered the reputation of lesser-known players and coaches, his own brand TB12, and most recently the Tampa Bay Buccaneers after winning a Super Bowl championship during his first season with the franchise.
But businesses don’t need to be directly on Brady’s team to benefit from the future Hall of Famer. New data from EDO, which measures consumer engagement with ads, shows that brands that advertise…
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