Tag Archives: Shoploop

Google introduces video shopping platform Shoploop

Google introduces video shopping platform Shoploop

Dive Brief: Google’s research and development lab, Area 120, has unveiled Shoploop, a video shopping platform for finding, reviewing and purchasing goods, the tech company announced on Thursday.  With the platform, users can watch 90 second or less videos to discover a range of products and access product reviews from other users. Customers can save products to buy later or click to buy it directly on merchants’ websites, according to the company… Source link

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Google has launched a video-shopping app called Shoploop

Google has launched a video-shopping app called Shoploop

Google has quietly launched Shoploop – a video shopping platform that’s designed to streamline your online shopping experience. Imagine a world where TikTok was designed just to sell products online with the help of influencers and an optimised shopping process. That’s what you’re essentially getting with Shoploop. Google is pitching it as “an… Source link

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Google R&D Lab Jumps Into Mobile Video Shopping With “Shoploop”

Google R&D Lab Jumps Into Mobile Video Shopping With “Shoploop”

Google’s internal R&D division, Area 120, is launching Shoploop, a video shopping platform designed to introduce consumers to new products in under 90 seconds. Shoploop’s main goal is to bring three things – discovering, evaluating and buying products – all in one place. The app uses video as a main element to help users watch reviews of products without having to leave the app. Lax Poojary, General Manager, Shoploop, states that “The experience on Shoploop is more interactive than just… Source link

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Google’s Shoploop is like a telemarketing channel for influencers

Google’s Shoploop is like a telemarketing channel for influencers

It’s no secret that Google has a tight grip on the online shopping market. From its Shopping section in Search, and its large ad network, to numerous product reviews on YouTube, the company has become a staple of online consumerism. And now the company wants to capitalize on its dominance in the market with a new shopping app. Enter Shoploop, a video shopping platform for discovering, evaluating, and buying products all in one place. It’s basically like a… Source link

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Google’s latest R&D project is Shoploop, a mobile video shopping platform – TechCrunch

Google’s latest R&D project is Shoploop, a mobile video shopping platform – TechCrunch

Google’s latest experiment is a video shopping platform designed to introduce consumers to new products in under 90 seconds. The company today is launching Shoploop, a project from Google’s internal R&D division, Area 120, where it tests out new ideas with a public user base. Shoploop’s founder, Lax Poojary, had previously worked on online trip planner, Touring Bird, also at Area 120. Last year, that effort became one of a small number of R&D projects to graduate and become a part… Source link

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