Does Google’s FLoC alternative to third-party cookies make sense? Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok
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It’s no secret that Google has been working towards a cookie-less future on Chrome. Many times that statement is followed by a “we’ll see what that means” for advertisers. While it certainly means no individual-level data, many wondered what would replace it. “Today, we’re releasing new data showing how this innovation can deliver results nearly as effective as cookie-based approaches.” – Chetna Bindra, Group Product Manager, User Trust and Privacy Part of that is also… Source link
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