Tag Archives: Algorithm

Google announced a Core Algorithm Update on September 12, 2022. The response from the search community is generally positive although some corners of the Internet were noticeably muted. Core Algorithm Update A core algorithm update is announced by Google when changes are made that are large enough to be felt by publishers and search marketers. The Official Google Search Central account tweeted the update announcement Today we released the September 2022 core update. We’ll update our ranking… Source link

The forthcoming update continues Google’s efforts to show more helpful, in-depth reviews based on first-hand expertise in search results. Google’s timing for the next product review update aligns with the conclusion of the just-announced helpful content update. When you add in July’s product review update, that’s three confirmed Google algorithm changes in a month. Google appears to be on a mission to purge the front page of low-value content, with an acute focus on content people… Source link

Ten years have passed since Google introduced the Penguin algorithm and took a stronger stance on manipulative link-building practices. The algorithm has had a number of updates and has become a real-time part of the core Google algorithm, and as a result, penalties have become less common, but still exist both in partial and site-wide format.  Screenshot by author, May 2022 For the most part, Google claims to ignore a lot of poor-quality links online, but is still alert and monitoring for… Source link

Easily See Content & Link Power With Spotlight Focus Spotlight Focus thinks like a search engine. It can determine the key focus topic for any given page within moments. Now, you can understand how to compare and improve both the citation/link structure and the entity topic cluster that immediately surrounds the target page’s place in the Knowledge Graph. Additionally, Spotlight Focus formulates a basket of phrases that each have a weighted score, depending on the power of the incoming… Source link

Google Search may feel like magic, but the engine’s efficacy relies on hourly employees who work for a subcontractor. In the internet age, these are, quite literally, the people who help you find the right pair of pants. “If somebody’s looking for pants on the internet, we want to make sure that it’s actually a pair of pants — not a picture of a pair of pants or a sculpture of a pair of pants,” said Christopher Colley, who’s worked as a quality rater since 2017. “Sometimes, you… Source link

Wednesday, April 20, 2022 Google made several changes to search in 2021, following an eventful schedule of updates in 2020. The updates in 2021 included updates to product reviews, page experience, spam and image search updates. Read on for a breakdown of the 2021 updates: June, July and November Core Updates from Google Google’s first core update came out in June 2021.  Tt started on June 2nd and… Source link

Google launches a third product review algorithm update in search results, which builds off of the product review updates introduced last year. The first product review algorithm update, which is designed to reward content with first-hand research, went live in April 2021. A second product review update followed in December. Today’s update continues Google’s efforts toward surfacing higher quality product reviews in search results. “Today, we’re launching another update that builds… Source link

Google’s John Mueller was asked if “unlinked brand mentions” were important in Google’s algorithm. It was apparent from John’s response that “brand mentions” is probably not a real thing in Google’s algorithm, but he also said that there may be value to site visitors who encounter them. Brand Mentions There is a longstanding idea in the SEO community that Google uses mentions of a website as a form of link. One version of the idea is that if someone publishes a URL like… Source link

Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July. Google originally intended to pack more into today’s update, but couldn’t get everything ready in time. That’s the reason for releasing two core updates one month after another. It’s exceedingly rare for Google to roll out separate updates so close together. However, the company says most sites are unlikely to notice the impact of either of them. We’ll see… Source link

Google’s search engine is one of the wonders of the technological world. Think about it–the way we use the internet and access information would be dramatically different if we had to manually visit websites one at a time and sift through content to find information. Most of the time, most of us wouldn’t even know where to start. Instead, in a fraction of a second, you can type in a query and Google will give you a list of results–in a ranked order–that it thinks are a match for what… Source link