Google CEO Sundar Pichai Pradeep Gaur | Mint | Getty Images Google next month will ban publishers from using its ad platform to show advertisements next to content that promotes conspiracy theories about Covid-19. It will also ban ads that promote those theories. In cases where a particular site publishes a certain threshold of material that violates these policies, it will ban the entire site from using its ad platforms. Google already prohibits ads from running against content that makes… Source link
Read More »Google Adds New Ad Tools, Including Updated Visual Options and Prompts for Search Ads – Social Media Today
Google continues to add new tools to help businesses shift into digital marketing, as many look to replace operational capacity that they’ve lost due to the COVID-19 lockdowns around the world. Google’s latest update involves new ad types, including new markers on search ads to prompt audience action, and improved display types to assist in branding. First off, Google’s launching a new beta program for image extensions, which will enable advertisers to include product visuals in search ads.
Read More »Google cracks down on ads for stalkerware.
Google’s office in New York on June 3. Drew Angerer/Getty Images On the popular Netflix series You, a stalker accesses his girlfriend’s texts by stealing her phone. (To the woe of viewers, she fails to unsync the missing device from her iCloud account before replacing it.) Later, he installs spyware on his neighbor’s phone to read her text messages and track her whereabouts. Though it’d be nice to pretend… Source link
Read More »Google pledges not to use Fitbit health data to target ads
With the clock ticking on a European Commission probe into Google’s $2.1 billion bid for Fitbit, the tech giant offered regulators a concession late Monday, agreeing not to use Fitbit’s trove of health data to help target ads. Google had been staring down the possibility of a sweeping antitrust investigation by European regulators that was the latest in a series of probes into its deal with Fitbit announced last November. But the tech giant had a potential way to avoid the full thrust… Source link
Read More »Google offers not to use Fitbit health data for ads to ease EU concerns: report
Google headquarters in Mountain View, Calif. Getty Images In a bid to ease European Union antitrust concerns, Alphabet Inc.’s Google has offered not to use health data from Fitbit devices… Source link
Read More »A Beginner’s Guide to Microsoft (Bing) Ads in 2024 – Hootsuite
[unable to retrieve full-text content]A Beginner’s Guide to Microsoft (Bing) Ads in 2024 Hootsuite Source link
Read More »Bing Ads to Exclusively Serve Yahoo Search Traffic Starting in March
Today at the annual Bing Ads Next web conference, Microsoft Bing Ads announced an expanded partnership with Verizon Media which enables Yahoo search traffic to be exclusively served by Bing Ads. This includes search traffic from the Oath Ad Platforms (previously known as Yahoo Gemini) and other partners. Soon, Bing Ads, Yahoo, and AOL will be simplified and accessible under the Bing Ads umbrella and managed in the same Bing Ads platform. According to David Pann, General Manager Global Search… Source link
Read More »Bing Ads Editor now supports in-market audiences – Search Engine Land
[unable to retrieve full-text content]Bing Ads Editor now supports in-market audiences Search Engine Land Source link
Read More »Bing Ads Editor now supports in-market audiences
Bing Ads Editor now supports in-market audiences Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by… Source link
Read More »Bing Ads rolls out In-Market Audiences to all US advertisers – Search Engine Land
[unable to retrieve full-text content]Bing Ads rolls out In-Market Audiences to all US advertisers Search Engine Land Source link
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