Picture Yahoo users and you probably envision a group that’s older and a bit less digitally savvy than those relying on, say, Google’s suite. (The research says you’re not wrong.) On TikTok, in contrast, 63% of users are younger than 30 — including 33% still in their teens. So you might be thinking: Yahoo News? On TikTok?
But here’s the interesting thing. Yahoo News (which has long been one of the most-used online news brands in the U.S. and around the world, even if you don’t…
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