Google has a new version of its Roboto font, and it’s bringing serifs back: the aptly named Roboto Serif, designed in collaboration with Greg Gazdowicz of Commercial Type to create a more readable serif companion to its Roboto Sans typeface.
The new font isn’t just the old Roboto letters with some serifs slapped on, though: rather, each letter was redrawn from scratch to create a font that “thinks about Roboto, but is a new and original design,” according to Google UX manager Rob…
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