Google is testing more local service ads per set of search results, with three ads on a page instead of two.
Ginny Marvin, Google’s Ads Liaison, confirms the test saying the aim is to increase consumer confidence in LSAs:
To confirm, this is an experiment. We’re running a small test to see the value to consumers and providers of providing one additional service provider in the Local Services Ad unit. The aim is to help consumers discover and book services from trusted providers with…
Source link
