Tag Archives: SERPs

Google is testing more local service ads per set of search results, with three ads on a page instead of two. Ginny Marvin, Google’s Ads Liaison, confirms the test saying the aim is to increase consumer confidence in LSAs: To confirm, this is an experiment. We’re running a small test to see the value to consumers and providers of providing one additional service provider in the Local Services Ad unit. The aim is to help consumers discover and book services from trusted providers with… Source link

A new, free tool for SEOs provides insights about Google search features from an analysis of 60 million US queries. Developed by Local SEO Guide, the Local-Pack-O-Meter tracks data for ten different types of Google search features such as local packs, knowledge panels, shopping, job postings, ads, and more. What separates the Local-Pack-O-Meter apart from other tools that monitor Google search features is the amount of data it has access to. Traject Data, a client of Local SEO Guide, supplies… Source link