Learning a new skill, like Google Analytics 4, is intimidating. Add to this the fact that there’s a looming deadline, and you can’t afford to be dragging your feet on getting started.
I’m sharing an easy-to-follow beginners guide for setting up GA4 using Google Tag Manager to get you up and running.
In it, we’ll take a look at how Google Tag Manager works, followed by an easy five-step GA4 setup tutorial with pictures.
Google Tag Manager Defined
Google Tag Manager (GTM) is a free tag…
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