Google Reclaims The DSP Crown In Latest Advertiser Perceptions Report search July 13, 2020 Google News Leave a comment 76 Views After slipping in the DSP rankings to Amazon over the past year, Google has reasserted its no. 1 status for self-serve, managed service and as advertisers’ preferred platform, according to the Q1 2020 Advertiser Perceptions DSP report released on Monday. The data is based on a survey of 347 brand marketers and agency buyers, split about evenly between the two. The interviews were conducted through the first half of March, so any DSP market fallout since the pandemic doesn’t… Source link Share Facebook Twitter Stumbleupon LinkedIn Pinterest