In a Google SEO office hours hangout someone asked John Mueller to explain what Google means by quality backlinks. John offered a recommendation on how to approach the problem of attracting natural backlinks
What are Backlinks?
A backlink is a link from one web page to someone else’s web page.
The term backlink probably came about from when websites engaged in reciprocal link strategies and one website linked to a second website in exchange for a link back to the first site. The link back to…
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