Apple iPhone SE is a more than $20 billion opportunity: analyst

Selling a much cheaper iPhone may pay off very well financially for Apple (AAPL).

“We believe the launch should be a notable tailwind for Apple, which we think could ship >35M units in the phone’s first year. At a blended average selling price of ~$450 or modestly higher given a higher base price, shipments at that volume could generate an additional ~$15-20 billion in annual revenues (approx. ~4-5% of total sales). Assuming standard product operating margins, it could contribute ~25-30…


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