Some of Yahoo’s traffic seems to come from piracy and adult sites, research finds

Some of Yahoo’s traffic seems to come from piracy and adult sites, research finds

What’s a problem advertisers and Angelenos have in common? Bad traffic.

Yahoo, one of the largest publishers in the US, has been a recipient of such traffic. Researchers suggest that traffic from what the industry often considers invalid was flowing to Yahoo-owned sites. In some instances, people visiting adult and piracy sites were redirected, via something called pop-unders, to Yahoo-owned properties like TechCrunch and Yahoo’s entertainment, sports, and finance sites.

Though it…


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