In October, Google announced the most significant change to Google Analytics ever: Google Analytics 4.
There is a lot to learn with large updates and it’s natural to wonder how this will affect your job or business.
While we’ve not heard any indication that traditional GA will be going anywhere anytime soon, new properties now default to GA4. This is a strong sign that learning Google Analytics 4 is worth prioritizing.
In this complete guide, you’ll learn everything you need to know to…
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