Tag Archives: Analytics

[unable to retrieve full-text content]Russian Tech Goliath Yandex Open Sources DataLens  Analytics India Magazine Source link

[unable to retrieve full-text content]New Analytics user access management changes in Google Ads  Search Engine Land Source link

By BleepingComputer Deals January 18, 2023 02:16 PM If you have a website, you need analytics. Yet drawing deeper conclusions from the data provided can be difficult. The Google Analytics 4 Beginners Guide Bootcamp Bundle offers speedy training to pull actionable conclusions out of your site data. The bootcamp is designed and hosted by content creator Nick Nyxson. The bootcamp is designed to be quickly gotten into and easy to review with concise video lectures you can refer back… Source link

Everyone’s favorite new Google product, Google Analytics 4 (GA4), has just released 12 new item and event-scoped ecommerce metrics and dimensions. Why we care. Ecommerce advertisers and retailers will now be able to view and analyze specific information about products, services and interactions. You should also be able to see Items purchased and purchases by country, which shows you the number of items purchased and the number of purchases for each… Source link

The Google Analytics API provides access to Google Analytics (GA) report data such as pageviews, sessions, traffic source, and bounce rate. The official Google documentation explains that it can be used to: Build custom dashboards to display GA data. Automate complex reporting tasks. Integrate with other applications. You can access the API response using several different methods, including Java, PHP, and JavaScript, but this article, in particular, will focus on accessing and exporting… Source link

Google Analytics (GA) is a powerful tool that lets website owners learn how users interact with their webpages. The amount of information we can get from Google Analytics is so in-depth that a theory has been circulating, for over a decade, that GA data is a ranking factor. Is Google Analytics really powerful enough to influence Google search results? Let’s take a closer look. [Recommended Read:] Google Ranking Factors: Fact or Fiction The Claim: Google Analytics As A Ranking Factor In… Source link

What banks need to know, and why they need to know it right away. By Scott Stellwagon For a decade, banks have used Google’s Universal Analytics to track their website metrics. As technology has evolved over those years, the data tracking needs of websites have changed as well. A greater focus on privacy and a need for tracking across multiple online platforms, with the advent of mobile apps, has caused Google to begin the transition to their new platform, Google Analytics… Source link

Looker is now Google Cloud’s primary analytics platform. On Tuesday during Google Cloud Next 2022, the tech giant’s virtual user conference, Google Cloud revealed a unification of its business intelligence tools under the Looker name and launched a new tool that is now part of the Looker suite. Google Cloud acquired Looker, a data and analytics vendor founded in 2012 for $2.6 billion, in June 2019, just days before Salesforce bought Tableau for $15.7 billion. Since then, the tech giant… Source link

Google has silently acquired a widely-used K-12 data and analytics company. The tech giant confirmed, in an email to EdSurge, that it’s picked up BrightBytes for an undisclosed amount. The acquisition does not appear to have been publicly announced. And Google declined to provide any details, including when the sale had taken place. But an email about the deal sent by Google to a school district in early May, obtained by EdSurge, cites May 17th as the expected date of the transaction. The… Source link

Google recently announced the preview of a new feature called Log Analytics in its Cloud Logging service, allowing companies to analyze data collected from their cloud environments. Cloud Logging is a fully-managed real-time log management service that enables storage, search, analysis, and alerting. With the Logs Explorer feature, for instance, users can search, sort, and query logs.  The added Log Analytics powered by BigQuery allows them to perform advanced analytics using SQL… Source link