[unable to retrieve full-text content]How to build trust and loyalty through purpose-driven marketing  Mumbrella Source link

New You can now listen to Insurance Journal articles! Alphabet Inc.’s Google defeated a privacy lawsuit by consumers who accused the company of snooping on them even after they opted out of sharing their web activity. US District Judge Yvonne Gonzalez Rogers on Monday dismissed claims that Google tracked users’ personal information, including IP addresses and browsing history, if they chose not to “Sync” their Google accounts with Chrome — and even if they didn’t have an… Source link

Lost in the Sturm und Drang of Q4 (Q for quarantine) 2020, Google introduced a beta program called Performance Max, its first ad product spanning all Google-owned media. A year later, Performance Max exited beta. And fast-forward another year to today, and Performance Max has quietly become the fastest growing and potentially most controversial product in the Google portfolio. For Google, Performance Max is a compass that always points true north, or toward ROAS. But from the marketer… Source link

Google senior fellow Jeff Dean speaks at a 2017 event in China. Source: Chris Wong | Google Google employees are seeing all the buzz around ChatGPT, the artificial intelligence chatbot that was released to the public at the end of November and quickly turned into a Twitter sensation. Some of them are wondering where Google is in the race to create sophisticated chatbots that can answer user queries. After all, Google’s prime business is web search, and the company has long touted itself as a… Source link

Google senior fellow Jeff Dean speaks at a 2017 event in China. Source: Chris Wong | Google Google employees are seeing all the buzz around ChatGPT, the artificial intelligence chatbot that was released to the public at the end of November and quickly turned into a Twitter sensation. Some of them are wondering where Google is in the race to create sophisticated chatbots that can answer user queries. After all, Google’s prime business is web search, and the company has long touted itself as a… Source link

Enlarge / Everything except the earbuds are on sale. Google Black Friday might have come and gone, but Google’s Black Friday deals are still trucking. Google reimplemented many of the deals this week, which were the first and/or best discounts we’ve seen for many of Google’s new products. The highlight of the group is definitely the Pixel 6a, but you get decent deals on the Pixel 7, Pixel Watch, Chromecasts,… Source link

Giannis Antetokounmpo and the Bucks host Steph Curry and the Warriors tonight. There will be no shortage of star power for Tuesday’s five-game slate in the NBA. The highlight matchup of the evening is Giannis Antetokounmpo and the Bucks hosting Stephen Curry and the Warriors. An underrated matchup could take place in Philadelphia when the 76ers play the Kings, who are off to a 14-11 start. Let’s highlight some of the top players to consider on Yahoo, as well as a few to possibly… Source link

The steep slide in Tesla’s (TSLA) stock price this year is starting to catch the eye of valuation watchers. “Not since 2018 has Tesla traded at these levels,” Wedbush analyst Dan Ives wrote in an email to Yahoo Finance. “On an EV/EBITDA [earnings before interest, taxes, depreciation, and amortization] basis it’s the cheapest valuation to date.” Ives — a former Tesla bull who made headlines in mid-November for removing the EV maker’s stock from Wedbush’s best ideas list — isn’t too far… Source link

Google’s new guide to search features visualizes and defines the various elements on a search results page. When you need help with SEO, it can be challenging to get the right answer if your question doesn’t contain the correct terminology. For example, ask: “How do I customize the image that appears in search snippets?” That question could refer to three different things: a text result image, an image thumbnail, or a favicon. The person asking the question may not find the help they… Source link

Los Angeles-based YouTubers Kristen and Michael knew their only chance at buying an income-generating property during the pandemic was to venture into the California desert. Last year the couple bought and renovated a 2 bed-1 bath ranch near Joshua Tree National Park. The couple, who asked to go by their first names only, listed it on short term rental platform Airbnb (ABNB) as “Seventh Ray House.” “Even during the slow months, even during the summer, we got booked over every weekend,”… Source link