PHOTO: Adobe Stock Google announced earlier this month that its Universal Analytics platform will stop collecting new data on July 1, 2023. Google Analytics 4 will serve as the new analytics property type from the search giant, offering more privacy protection and using data-driven attribution to analyze the impact of marketing efforts across the entire customer journey. Craft a Strategy to Make the Switch to Google Analytics 4 Dialpad CMO Morgan Norman said marketing teams need to… Source link

After more than two years of remote work and multiple return-to-office delays, most Google employees are heading back to the office at least part-time — and ex-Google CEO and chairman Eric Schmidt couldn’t be happier about it. “[I]t’s important that these people be at the office, in my view,” Schmidt, 66, tells CNBC Make It, arguing that for decades, the in-office style has been proven effective. “I’m a traditionalist.” Starting Monday, Google’s hybrid work arrangement kicked off, with most… Source link

After three weeks of holding up traffic on the D.C. Beltway, the so-called “truckers’ convoy” is moving on from Washington D.C., for now. One person who will clearly not miss them is Transportation Secretary Pete Buttigieg, who oversees the trucking industry and is currently in the middle of an effort to recruit more drivers to the field. He says the rhetoric from right-wing protest group, which originally formed to protest coronavirus mandates, is not representative of truckers overall. Asked… Source link

Over a decade ago, a group of employees at Yahoo were struggling to compete with Google Maps as the younger firm aggressively outspent its rivals and scaled its offering with a grand vision and unmatched risk-appetite. “We didn’t have the same kind of budget and they ultimately won. But as a competitive person that was deeply frustrating to me,” said Ariel Seidman, who served as a product manager at Yahoo. Soon enough, Siedman co-founded Gigwalk and attempted to use smartphones to… Source link

This week’s Ask An SEO question comes from Abhinav in New Delhi, who writes: “How can article aggregator sites outperform the original source? Google has various guidelines on aggregator copy not performing well, and much is said of not showing duplicate content across the web. Yet RSS aggregator sites URLs are indexed, even knowing it’s 100% duplicate content. Why does Google index them, knowing their duplicate content and how can they possibly outperform the original… Source link

In a Google SEO Office hours hangout, someone asked Googler John Mueller related the situation of articles talking about his site but that the mentions of the brand name or domain name were not linked to his site. What he wanted to know was if those mentions of his domain and brand name could pass some sort of signal. John Mueller’s answer was clear and without ambiguity. Brand Mentions The person asking the question brought up the topic of domain name mentions and if Google uses them… Source link

Google announced a breakthrough in the effort to create an AI architecture that can handle millions of different tasks, including complex learning and reasoning. The new system is called the Pathways Language Model, referred to as PaLM. PaLM is able to outperform the current state of the current AI state of the art as well as beat humans in the language and reasoning tests. But the researchers also point out that they cannot shake the limitations inherent in large-scale languages models that… Source link

This article first appeared in the Morning Brief. Get the Morning Brief sent directly to your inbox every Monday to Friday by 6:30 a.m. ET. Subscribe Tuesday, April 5, 2022 There’s a widespread labor shortage across the country, but that’s nothing new for the construction industry. During the homebuilding boom of the early 2000s, there was a lack of construction workers that was briefly cured when the housing market collapsed during the Great Recession and foreclosure crisis. But the… Source link

Kansas pulled off the biggest comeback in men’s national championship game history to beat North Carolina, 72-69, and win the 2022 NCAA tournament. The Jayhawks were down by 15 at halftime and trailed at 16 at one point in the first half. The 16-point deficit breaks a record held by Loyola Chicago after the Ramblers came back from a 15-point deficit to win the national title. And until Monday night, the biggest halftime deficit ever turned around in a national title game was 10 when… Source link

NEW YORK/WASHINGTON (Reuters) -The United States stopped the Russian government on Monday from paying holders of its sovereign debt more than $600 million from reserves held at U.S. banks, in a move meant to ratchet up pressure on Moscow and eat into its holdings of dollars. Under sanctions put in place after Russia invaded Ukraine on Feb. 24, foreign currency reserves held by the Russian central bank at U.S. financial institutions were frozen. But the Treasury Department had been allowing the… Source link