Yandex’s sale of media assets to VK includes yandex.ru homepage – TechCrunch

Yandex’s sale of media assets to VK includes yandex.ru homepage – TechCrunch

Russian search giant Yandex has finalized the sale of its two flagship media properties to local rival VK, owner of the eponymous social network.

The deal to sell the products, Yandex’s algorithmically sorted news aggregator (News) and blogging recommender platform (Zen), was inked back in April. But today’s binding agreement goes further than that — also including the sale of the main page, Yandex.ru, which integrates content from News and Zen into the search page, turning it…


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