Yahoo has unveiled its latest ad solution, Video Lite, in Asia-Pacific (APAC) to help brands enhance their video assets for a stronger storytelling experience.
Video Lite is Yahoo’s newest feature, available for private marketplace (PMP) campaigns via Yahoo Exchange, and allows advertisers to optimise existing video creatives for digital media placements through the addition of end cards or branded frames, CTA buttons, and messages.
With e-commerce in APAC, especially in South-East Asia…
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