Yahoo and Taboola close its 30-year strategic partnership deal

Yahoo and Taboola close its 30-year strategic partnership deal

Yahoo and Taboola closed their previously announced 30-year exclusive commercial agreement.

This unique deal makes Taboola the exclusive native advertising partner for all of Yahoo’s digital properties, strengthening Taboola’s position as a leading native advertising offering for advertisers, publishers and merchants on the open web.

The partnership brings Taboola to Yahoo’s iconic digital properties, which reach nearly 900 million monthly active users worldwide…


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