Yahoo and Taboola Announce Closing of Deal, 30-Year Strategic Partnership Sees Taboola Power Recommendations for Yahoo

Yahoo and Taboola Announce Closing of Deal, 30-Year Strategic Partnership Sees Taboola Power Recommendations for Yahoo


Yahoo and Taboola (NASDAQ: TBLA), a global leader in powering recommendations for the open web, today announced they have closed their previously announced 30-year exclusive commercial agreement. This unique deal makes Taboola the exclusive native advertising partner for all of Yahoo’s digital properties, strengthening Taboola’s position as a leading native advertising offering for advertisers, publishers and merchants on the open web.


The partnership brings Taboola to Yahoo’s…


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