Walmart (WMT) is out with a new platform for influencers, called Walmart Creator.
On Tuesday, the big box retailer announced a beta version of the site that allows influencers and social media creators to monetize shoppable Walmart product recommendations to their followers. The company plans to fully launch the platform in 2023.
In a press release, Walmart marketing executive William White said, “We know our customers are inspired by the content and stories they see from their favorite…
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