Google’s John Mueller says the total number of backlinks a website has doesn’t matter at all to the search algorithm.
One good link from a relevant website can be more impactful than millions of low quality links.
This is stated by Mueller during the Google Search Central SEO hangout recorded on February 19.
A site owner submits the following question to Mueller: “What matters most? The number of unique referring backlink domains or the total number of backlinks?”
At times known for his…
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