Tag Archives: Tools

Easily See Content & Link Power With Spotlight Focus Spotlight Focus thinks like a search engine. It can determine the key focus topic for any given page within moments. Now, you can understand how to compare and improve both the citation/link structure and the entity topic cluster that immediately surrounds the target page’s place in the Knowledge Graph. Additionally, Spotlight Focus formulates a basket of phrases that each have a weighted score, depending on the power of the incoming… Source link

If you’re an enterprise-level marketer, it can be tough to operate and scale ad campaigns. You’ve also likely heard, and maybe are even using, Google’s enterprise suite of tools like Display & Video 360 (DV360) and Campaign Manager 360. Google announced during its annual Google Marketing Live Summit that it’s enhancing the platforms to enable you for a privacy-first future, while growing your business through new ad formats. Eduardo Indacochea, Sr. Director, Product Management of… Source link

We all know how important it is to deliver the right message at the right time, to the right customer. When Google introduced Video Ads, this was a way to reach users in a different way. However, Google Ad Manager wasn’t built to provide such in-depth insights on a campaign type like video. If you’ve ever had a difficult time gathering insights for video and programmatic ad performance, this update is for you. Google Ad Manager announced a new array of tools to save you time, manage your… Source link

Maximizing the return on video inventory is a problem likely to be found at the top of most publishers’ lists. Help is on the way for those using Ad Manager thanks to new video specific tools from Google. The new features are part of the Programmatic Video Health Tools and real-time video reporting, both with goals of using automation to surface insights and information quickly. Programmatic video signals This card will create views that show performance across the various video platforms… Source link

There’s a good chance you’ve spent much of the last two-plus years sitting at home, cycling through endless days of virtual meetings staring into your laptop’s webcam and talking into your built-in mic. This means you’ve spent much of the last two-plus years appearing to everyone else like a mushy pile of poorly lit pixels, sounding like you’re shouting from inside a tin can. It’s not your fault: your laptop’s webcam just sucks. And so does its mic. But Google thinks it can… Source link

Google’s new travel search tools Advertiser Disclosure Many of the credit card offers that appear on the website are from credit card companies from which ThePointsGuy.com receives compensation. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). This site does not include all credit card… Source link

Digital creation platform Picsart has launched an integration with Google Drive via the Google Workspace Marketplace. The new integration enables users to edit Google Drive images in Picsart’s web editor and easily save them back to Drive. Picsart notes that creators can now use its editing tools to personalize their content without having to leave the Google Drive workspace. Picsart offers a range of digital creation and editing tools aimed at both consumers and… Source link

Google today announced two new tools for businesses that operate extensive delivery fleets: the Last Mile Fleet Solution and the Cloud Fleet Routing API. The new Last Mile Fleet Solution, which is part of the Google Maps platform, puts an emphasis on optimizing every step of the last-mile delivery process from ordering to delivery. As the name implies, the new Routing API, which is part of Google Cloud, focuses on route planning across fleets of delivery vehicles. The Last Mile Fleet… Source link

Google made a handful of announcements related to the Play Store at its Games Developer Summit this morning. Firstly, Google launched a new “Google Play Partner Program for Games” to provide additional tools to some of the largest developers and studios on Google Play. The program targets develops that have “more than $5 million annually in games consumer spend.” The benefits of the program include enhanced business support from Google Play and faster… Source link

The Title only search chip is another useful one. When you run a search on Google Drive, that search will look through the contents of your files, as well as their names, even scanning the text inside images. If you’re looking for a particular file name rather than anything inside a file, Title only specifies that and can significantly reduce the number of results you have to comb through. If you want to go back and see the original search results again, click the small X icon next to a… Source link