Tag Archives: Privacy

Google’s new privacy policy for Chrome won’t stop targeted ads

Google parent company Alphabet CEO Sundar Pichai. (AP Photo/Jeff Chiu, File) Google’s (GOOG, GOOGL) Chrome browser said this week that it won’t deploy other web-tracking tools after phasing out third-party cookies in 2022. But that won’t transform your online experience, or stop you from seeing ads for whiskey if you’ve just looked up how to mix a Manhattan. “You’re 100% still being targeted,” Elizabeth Renieris, an affiliate of Harvard University’s Berkman Klein Center for… Source link

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Walled Garden Walls Will Get Higher Under Google’s New Privacy Policies

Advertisers have been nimble throughout the variety of challenges that have impacted the targeting and privacy landscape: GDPR, CCPA, other state legislation, like Maryland’s—even the third-party cookie phase-out, which many didn’t think the industry would be able to overcome. Ad land and ad tech quickly pivoted strategies, working hand in hand with each other to provide solutions to the “cookie apocalypse,” well before the phase-out goes into effect next January. … Source link

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Brave Battles Google Amid Growing Demand For Privacy

With the growing demand for data privacy, Google announced it will stop selling ads based on … [+] individual users’ web browsing habits. However, privacy-focused browser Brave advances the ambition with a new search engine. SOPA Images/LightRocket via Getty Images Privacy browser Brave created a competitor to Google’s GOOG flagship search engine with its latest acquisition. But the timing could have been better. Announced yesterday, Brave… Source link

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Google Chrome’s third-party cookies going next year, no new user-tracking in browser revamp to tighten privacy

Google says it won’t develop new ways to follow individual users across the Internet after it phases out existing ad-tracking technology from Chrome browsers in an upcoming overhaul aimed at tightening up privacy. The digital giant has been working on proposals to remove from Chrome third-party cookies — snippets of code used by a website’s advertisers to record browsing history in order to show users personalized ads. Third-party cookies have been a longstanding source of privacy… Source link

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Google restarts updates for some iOS apps after long pause triggered by lack of privacy labels – TechCrunch

Google over the weekend began to update many of its flagship iOS apps after a lengthy delay caused by the company’s failure to add Apple’s newly required privacy labels in a timely fashion. Though Google earlier this year said it would “soon” begin to add the labels to its apps as they were updated, it has still yet to do so for a number of key properties — including Search, Photos, Assistant, Maps, Pay, Chrome and others. Per Apple’s policy, developers cannot issue further… Source link

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Google restarts updates for some iOS apps after long pause triggered by lack of privacy labels

Google over the weekend began to update many of its flagship iOS apps after a lengthy delay caused by the company’s failure to add Apple’s newly required privacy labels in a timely fashion. Though Google earlier this year said it would “soon” begin to add the labels to its apps as they were updated, it has still yet to do so for a number of key properties — including Search, Photos, Assistant, Maps, Pay, Chrome and others. Per Apple’s policy, developers cannot issue further updates until… Source link

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Google has finally added iOS’s privacy labels to Gmail

Google has finally added Apple App Store privacy labels to its Gmail app, almost a month after we ran an article wondering what was taking so long (via MacRumors). The app is the second major Google app to get the labels, after they were added to YouTube when it was updated earlier this month. According to the privacy label, it doesn’t collect your name, physical address, or phone number (though as an email client, Gmail obviously collects your email address). Location data is also used… Source link

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Bumble’s IPO, Google’s missing privacy labels, a developer crusades against scams – TechCrunch

Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy. The app industry is as hot as ever, with a record 218 billion downloads and $143 billion in global consumer spend in 2020. Consumers last year also spent 3.5 trillion minutes using apps on Android devices alone. And in the U.S., app usage surged ahead of the time spent watching live TV. Currently, the average American watches… Source link

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Google apps feel strain as firm’s privacy standoff with Apple drags on | Google

Google’s privacy standoff with Apple has lasted so long that even the company’s own apps are complaining about it. Since early December, Apple has required any iOS app to include a privacy “nutrition label”, listing all the ways the app uses personal data. Those labels, which are written by the app developers, range from short and sweet – the podcast app Overcast, for instance, lists six uses of personal data, from usage information for analytics to user IDs for the app’s sign-in… Source link

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