Tag Archives: Practices

Google fined $270 million in France for unfair advertising practices

The penalty comes as the tech giant faces multiple US suits over anti-competitive behavior and could lead to similar agreements with officials elsewhere. Facebook (FB), the other dominant player in digital advertising, is being investigated separately by EU regulators over claims that its use of data gives it an unfair advantage in the business. In a statement on Monday, France’s competition authority said it had fined Google (GOOGL) “for abusing its dominant position” in the market for… Source link

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Google to test changes to ad practices over coming months

The logo of Google is seen at the high profile startups and high tech leaders gathering, Viva Tech,in Paris, France May 16, 2019. REUTERS/Charles Platiau/File Photo Google said on Monday it will test changes to its widely-used online advertising services over the coming months following the French antitrust decision. The company also said it planned to roll these changes out ‘more broadly, including some globally’. Our Standards: The Thomson Reuters Trust Principles. Source link

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Google agrees to change some ad practices after French watchdog imposes fine

Alphabet’s Google (GOOGL.O) agreed to make changes to some of its widely-used online advertising services under a settlement with France’s antitrust watchdog released on Monday. The authority also fined the Mountain View, California-based company 220 million euros ($267.48 million) after a probe found it abused its market power in the intricate ad business online, where some its tools have become almost essential for large publishers. “The decision to sanction Google is of particular… Source link

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Yahoo Fantasy Baseball: Waiver wire best practices

With so many fantasy baseball teams to my name, I regularly navigate the waiver wire on a wide variety of websites. And in all honesty, I find player searches on the Yahoo wire to be as good as that of any platform. Here is my process for finding a free agent gem in the Yahoo system. To be clear, I do ALL of these sorts before choosing someone to add. When I need a hitter 1. Sort by at-bats in the past seven days. In mixed leagues, rostered players should be in the lineup most days. 2. Sort by… Source link

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Yahoo Fantasy Baseball: Waiver wire best practices

With so many fantasy baseball teams to my name, I regularly navigate the waiver wire on a wide variety of websites. And in all honesty, I find player searches on the Yahoo wire to be as good as that of any platform. Here is my process for finding a free agent gem in the Yahoo system. To be clear, I do ALL of these sorts before choosing someone to add. When I need a hitter 1. Sort by at-bats in the past seven days. In mixed leagues, rostered players should be in the lineup most days. 2. Sort by… Source link

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Best Practices for Getting and Using Your Google Maps API Key

With the rise and prominence of local search marketing, brands have begun to build robust location pages with advanced mapping features to meet the growing needs of searchers. The page types typically include a map to show users where the location is, what are the cross streets, and any major landmarks. This enables the user to easily find the location and increases a brand’s opportunities for conversions. With numerous mapping options available, it’s crucial to familiarize yourself with… Source link

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Google Shares Technical SEO Best Practices For Ecommerce Sites

Why Product Data is Different From Other Data Types Providing Product Information With Structured Data Providing Producing Information Through Google Merchant Center Final Notes Google provides guidance to SEOs and ecommerce site owners on best practices for providing the search engine with accurate information about products. When Google has timely and accurate product data it can apply special formatting in search results to assist shoppers with their buying decisions. Additional data that… Source link

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Google’s 5 Video SEO Best Practices

Google recommends five best practices for site owners to follow when optimizing video content for search results. This information is shared in the latest Lightning Talks video on the Google Search Central channel. Google’s presentation on video SEO goes over how site owners can send signals to communicate what a video is about. When Google can understand what a video is about it will know how to surface the video in Search and Discover. Here’s a recap of Google’s advice. Video SEO Signals… Source link

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Yandex Accused of Anti-competitive Practices in Russia

Federal Antimonopoly Service (FAS) issued a one month warning to Yandex to stop showing preference to its own sites. Yandex responded that it is serving users and that the complaining companies themselves exclude Yandex on their platforms. The FAS is a federal government agency tasked with enforcing antitrust laws. The FAS accused Yandex of monopolistic practices in their search engine by giving preference to their own Internet properties. They are accused of using an interactive widget area… Source link

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Google on SEO Best Practices for News Sites & Short Articles

Google’s John Mueller answers questions about SEO best practices for news websites, particularly as it relates to publishing shorter articles. News sites shouldn’t be overly concerned with the length of articles, Mueller says, as shorter articles are sometimes fine for the given query. This is discussed during the Google Search Central SEO hangout recorded on February 19. An SEO named Lene Hegland, who runs a news website, asks Mueller about the risks of having short articles viewed as thin… Source link

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