Netflix has made no secret that it would rely on third-party partners to roll into the ad-supported VOD space. Now word has emerged that Google and NBCUniversal are the top contenders to potentially land a coveted deal with the streamer to sell and serve ads for Netflix’s lower-cost plan with ads. Google and Comcast’s NBCU are both pursuing an exclusive pact with Netflix for the forthcoming ad-supported streaming package, the Wall Street Journal reported this week, citing… Source link
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