Tag Archives: Minkoffs

Rebecca Minkoff just became the first major American designer to make her collection available via NFT. In a new tech-forward collaboration with Yahoo Ryot Lab, unveiled Friday, the project offers digital versions of the designer’s fall/holiday looks, along with immersive online and augmented reality experiences. More from WWD The partners took WWD through a tour of the experience, which is debuting alongside New York Fashion Week. Optimized for mobile and also available via desktop, the… Source link

Rebecca Minkoff is often on the forefront of innovation in fashion. She was one of the first adapters of the “See Now, Buy Now” initiative in 2017 when designers began debuting runway collections that were immediately available to shop, and just last week, she became the first designer to stream her New York Fashion Week collection on OnlyFans. And for her Spring 2021 collection, she is taking that theme a step further by collaborating with Yahoo Ryot Labs, the official Innovation Partner of… Source link