[unable to retrieve full-text content]Google refutes claims it violated its own guidelines and misled advertisers Engadget Source link
Read More »Google Updates Discover Follow Feed Guidelines
Google updated their Google Discover feed guidelines to emphasize the most important elements to include in the feed in order for it to be properly optimized. Google Discover Feed The Google Discover follow feed feature offers relevant content to Chrome Android users and represents an importance source of traffic that is matched to user interests. The Google Discover Follow feature is a component of Google Discover, a way to capture a steady stream of traffic apart from Google News and… Source link
Read More »E-E-A-T and major updates to Google’s quality rater guidelines
Google has made significant changes to its Quality Rater Guidelines (QRG) for search. While Google updates this document several times per year, the latest version, updated today, came with notable changes to the structure of the document, with many new sections and tables added and a total of 11 new pages worth of content. While there are dozens of important details about what changed, arguably the most important change was the introduction of… Source link
Read More »Google doubles up on E with updated search quality raters guidelines (E-E-A-T)
Google has updated its search quality raters guidelines for the second time in 2022, only four and a half months since its last update in July 2022. This revised document has some substantial changes to E-A-T, by adding an extra E to E-A-T for “experience.” The document is now about nine-pages longer, adding up to 176 pages up from 167 pages in the previous version. Double-E-A-T. Yes, Google has added a letter to E-A-T, adding an extra E and… Source link
Read More »Goodbye Google Webmaster Guidelines, Hello Google Search Essentials
Google is officially rebranding the Webmaster Guidelines as “Search Essentials,” which comes with a simplified refresh consisting of only three sections. In addition to making the former Google Webmaster Guidelines easier to understand, Google’s motivation behind the refresh is to move away from the term “webmaster.” Google has gradually removed “webmaster” from its branding over the past few years. For example, “Google Webmaster Central” was rebranded as “Google Search… Source link
Read More »Google replaces its Webmaster Guidelines with Google Search Essentials
20 years is a long time, especially in internet days and that is how old the original Google Webmaster Guidelines are. Google has done a major refresh of those Webmaster Guidelines today, and with that, also renamed it to Google Search Essentials. Why the change. Outside of it being two decades old, Google said “a lot has changed since 2002” with the internet and Google Search in general. The updated guidelines are streamlined, simplified, and… Source link
Read More »Google Updates Article Structured Data Guidelines
Google updated its Article structured data guidelines to reflect that they dropped the AMP requirement and changed the image guidelines for Top Stories eligibility. Three changes to the guidelines make it clear that eligibility for the stop stories section that can dominate the top of the search results became more accessible for more publishers. Structured Data No Longer Required For Top Stories Top stories is a way for Google to feature fresh news content in the search results. Searches on… Source link
Read More »The end of mask mandates? CDC eases guidelines for schools and public spaces, signaling larger shift.
Amid plummeting COVID-19 rates, the Biden administration eased its indoor mask recommendations Friday for about 70 percent of Americans, including most schoolchildren — a shift that could hasten the end of mask mandates in the United States. Before Friday, more than 96 percent of U.S. counties were considered areas of “substantial” or “high” transmission, where the Centers for Disease Control and Prevention recommended masking in most indoor settings. Now just 37.3 percent of… Source link
Read More »Attorney general to detail new guidelines for domestic terrorism investigations and cases
U.S. Attorney General Merrick Garland is expected in his testimony before Congress on Wednesday morning to highlight new Department of Justice guidelines for investigations and cases related to domestic terrorism. The new guidelines, as outlined in a Justice Department memo obtained by Yahoo News, represent significant changes to how cases and investigations into domestic violent extremism are handled by federal prosecutors around the country, and put in place procedures for tracking those… Source link
Read More »What Google’s Quality Rater Guidelines Tell Us About UX
Even if you haven’t read through all 175 pages of the current edition of Google’s Search Quality Rater Guidelines (at publication, last updated on October 2020), you may have some idea of what you’d find within. The Search Quality Raters Guidelines are created and updated by Google, then shared with hired Quality Raters. Quality raters use the guidelines to evaluate search results in terms of the quality of information shared and whether or not they meet searchers’ needs. Because they… Source link
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