US productivity is on the decline and employees are less willing to ‘engage in hustle culture,’ as 1 in 5 Americans admit to doing the ‘bare minimum’ There’s no doubt about it, employees across the country are pulling back at work. Labor productivity is slowing this year, according to the U.S. Bureau of Labor Statistics. The government agency comes up with this measurement by taking output per hour and dividing that number by an index of all the workers — paid and unpaid. While this… Source link
Read More »How to understand and engage with the new ‘Workday Consumer’
Cast your mind back to your pre-pandemic working week. Like most consumers, you would probably split your time, your tasks and your mindset between one of two camps – your ‘work life’ and your ‘home life’. The last decade or so may have seen more flexibility creep into the workplace, but up until early 2020, advertisers could still rely on a clear divide between work and play for most consumers. Working and shopping were mostly mutually exclusive. Then the pandemic hit. The lines… Source link
Read More »How to understand and engage with the new 'Workday Consumer' – AdAge.com
[unable to retrieve full-text content]How to understand and engage with the new ‘Workday Consumer’ AdAge.com Source link
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