Google has made significant changes to its Quality Rater Guidelines (QRG) for search. While Google updates this document several times per year, the latest version, updated today, came with notable changes to the structure of the document, with many new sections and tables added and a total of 11 new pages worth of content. While there are dozens of important details about what changed, arguably the most important change was the introduction of… Source link
Read More »Google doubles up on E with updated search quality raters guidelines (E-E-A-T)
Google has updated its search quality raters guidelines for the second time in 2022, only four and a half months since its last update in July 2022. This revised document has some substantial changes to E-A-T, by adding an extra E to E-A-T for “experience.” The document is now about nine-pages longer, adding up to 176 pages up from 167 pages in the previous version. Double-E-A-T. Yes, Google has added a letter to E-A-T, adding an extra E and… Source link
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