Super Bowl LVI ads are sold out of every in-game unit across NBC (CMCSA), Telemundo and all digital platforms — including its fledgling streaming platform Peacock, with some 30-second spots selling for a record $7 million. Like everything nowadays, it’ll cost more for brands to advertise at the big game. Variety reported that the average Super Bowl LVI ad sold for about $6 million for a 30-second spot — up from last year’s $5.5 million. But is the ultra high price-tag worth it? “The short… Source link
Read More »COVID-era relief ends with small biz trapped on ‘bad ride’ as Omicron surges
A deadline for COVID-era recovery loans lapsed on Friday, with questions lingering about how much funding is available to help backstop small businesses hunkering down as the Omicron variant surges across the economy. Small business owners had until Friday to apply for the regular Economic Injury Disaster Loan (EIDL) and the Targeted EIDL Advance program. However, the Small Business Association (SBA) didn’t clarify how much remains in those funds. A representative told Yahoo Finance the… Source link
Read More »Wall Street aims to build on gains as COVID-era benefits expire
Stocks dipped in early trading on Tuesday, with Wall Street indices hovering close to last week’s record highs, with analysts closely watching the end of pandemic-era jobless benefits and its impact on the labor market as the COVID-19 pandemic clouds the outlook. Last week, the S&P 500 Index set an all-time high, and the Nasdaq Composite briefly hitting an intraday record, despite August’s jobs data falling far short of market expectations. While payrolls showed the economy creating a… Source link
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