Tag Archives: Core

Google’s search engine is one of the wonders of the technological world. Think about it–the way we use the internet and access information would be dramatically different if we had to manually visit websites one at a time and sift through content to find information. Most of the time, most of us wouldn’t even know where to start. Instead, in a fraction of a second, you can type in a query and Google will give you a list of results–in a ranked order–that it thinks are a match for what… Source link

No matter how hard I try, I always put thing off until my back is up against a wall and I have little to no time left to get it done. As Thomas Jefferson said: Never put off till tomorrow what you can do today. Well, I guess I’ve seldom heeded Mr. Jefferson’s advice and it appears that many marketers and business owners are falling into the same trap when it comes to the newest update from Google. About a year ago, Google let us know that they were planning on a major update to their… Source link

Google algorithm updates are a well-known entity in the digital marketing world. While the average person might not be aware of the frequent changes and the specific ranking factors that help determine which sites get onto Page 1, SEO professionals are always looking for the next major update. According to a 2019 report from Moz, Google makes thousands of minor tweaks or improvements to its search engine algorithm each year. However, while many of these updates are minor, there are major… Source link

Google’s Core Web Vitals testing tools take 28 days to gather aggregate field data, and that likely won’t change any time soon. Google Search Advocate John Mueller stated as much during the Search Central SEO hangout recorded on March 5. Search Engine Journal’s IT Director, Vahan Petrosyan, asked Mueller about this while noting the challenges the 28-day window creates for developers and SEOs. When a change is made to a site to improve Core Web Vitals, it will be at least 28 days before… Source link

Search Central Live Fireside Chat Danny Sullivan on Twitter Search Community Reaction to Page Experience Update Citation Google’s Danny Sullivan recently discussed the expected ranking impact of the May 2021 Page Experience Update that will integrate Core Web vitals as a ranking factor. Danny commented within the recent Search Central Live Fireside Chat and later he clarified some more on Twitter. Search Central Live Fireside Chat Someone asked a question about the impact that the Core Web Vitals… Source link

Google Search Console is changing how Core Web Vitals are measured and reported on, which is likely to be a positive thing for site owners. Going forward, the metrics defining the boundaries for largest contentful paint (LCP), first input delay (FID), and cumulative layout shift (CLS) are now defined as <= (less than or equal to). Previously the boundaries for each of the Core Web Vitals was defined as < (less than). That meant the Google Search Console report would only show a “good”… Source link

All three Core Web Vitals benchmarks must be met in order to qualify for the ranking signal boost rolling out this May, says Google’s John Mueller. This topic came up right at the start of the latest Google Search Central SEO office-hours on January 29. A question is asked regarding how much it matters if one of the Core Web Vitals is below Google’s requirements when the other two are met. And does it matter if Google’s testing tools shows one of the Web Vitals in the yellow rather than… Source link

Impact of the December 2020 Core Update Check out this comparison between May 2020 Google Core Update and December 2020 Core Update by Dallas, Jan. 29, 2021 (GLOBE NEWSWIRE) — Until now, the SEO community is still speculating about the broad core algorithm update rolled out by Google on the 3rd of December last year. The… Source link

Google’s John Mueller says it’s common for broad core algorithm updates to impact Discover in addition to web search results. Google sees Discover as part of search results, rather than a separate component. Since Discover is part of search it uses a number of the same quality algorithms, Muller says. That means changes to Google’s web search algorithm will impact Discover. Or, as Mueller puts it, updates to Google’s search algorithm “commonly” impact Discover. Mueller’s statement… Source link

Just when everyone was prepping up for the holiday chill, Google gave an early Christmas “present”. 3rd December marked an official roll out of Google’s core update for the year 2020. This was followed seven months after the last broad core update which was on May 4, 2020. SearchLiaison’s tweet confirmed the same, and it is expected to reach full third core update by end of this year. ‘Danny Sullivan says that the December core update did not have anything to do directly… Source link