Yahoo has announced new interoperability partnerships, including Alliant, AdPredictive, and Tealium, for its cookieless identity solution, Yahoo ConnectID. The new partners add more power to the platform and support for Yahoo ConnectID, as advertisers and publishers seek a privacy-first solution to drive campaign personalisation, performance and measurement. Yahoo ConnectID now reaches over 290 million addressable users globally, up 40 million since the start of the year. The solution is… Source link
Read More »Yahoo announces key appointments to support growth in APAC
Share Tweet Share Email Yahoo has announced key appointments to its team in APAC to support the accelerated growth of its ad tech business in the region. Matt Farrington returns to Yahoo as APAC head of partnerships and investment. Sandra Lin comes on board as the new APAC head of DSP strategy. Kenneth Koh joins as head of DSP SEA. The latest appointments come amidst growing demand for Yahoo’s ad tech product solutions and services in APAC as brands strengthen their digital marketing… Source link
Read More »Yahoo Makes Key Appointments to Bolster High-Growth Ad Tech Business in APAC
Yahoo today (October 26th, 2022) announced key appointments to its team in APAC, to support the accelerated growth of its ad tech business in the region. Matt Farrington joins Yahoo as APAC head of partnerships & investment. Sandra Lin comes on board as the new APAC head of DSP strategy. Kenneth Koh joins as head of DSP SEA. The latest appointments come amidst growing demand for Yahoo’s ad tech product solutions and services in APAC as brands strengthen their digital marketing strategies… Source link
Read More »Yahoo appoints Matt Farrington as APAC Head of Partnerships & Investment
Yahoo has announced key appointments to its team in APAC, to support the accelerated growth of its ad tech business in the region. Matt Farrington joins Yahoo as APAC Head of Partnerships & Investment. Sandra Lin comes on board as the new APAC Head of DSP Strategy. Kenneth Koh joins as Head of DSP SEA. The latest appointments come amidst growing demand for Yahoo’s ad tech product solutions and services in APAC as brands strengthen their digital… Source link
Read More »Yahoo promotes Sebastian Graham to director of Native APAC
Yahoo on Tuesday announced the promotion of Sebastian Graham to director of Native APAC, effective immediately. In his new role, Graham will oversee the strategy for native advertising through Yahoo’s unified ad tech stack in APAC, the company said in an official statement. “Graham’s remit will include strengthening Yahoo native ad product capabilities to suit APAC’s marketing landscape while building on strategic and technical global partnerships to create value through Yahoo native… Source link
Read More »Why Google For Startups’ APAC Head Sees Huge Growth Potential For AI Startups In Asia
In his role overseeing Google’s startup support arm in Asia-Pacific, Mike Kim sees promising growth opportunities for AI startups in the region, thanks to government support for the increasingly important technology, a deep talent pool and in-a-hurry population, among other factors. The impatience of Asia’s Millennials and Gen Zers is one of many reasons why Mike Kim, the head of Google for Startups Asia-Pacific, sees strong growth potential for artificial intelligence startups in the… Source link
Read More »Yahoo Elevates John McNerney & Dan Richardson to APAC Leadership Roles
Today (1st April,2022), Yahoo announced a leadership update, promoting John McNerney to senior director of platforms for APAC and Dan Richardson as head of data for APAC In his previous role, McNerney was director of platforms, Australia and New Zealand (ANZ). As part of his expanded remit, he will oversee the commercial and technology strategy, underpinning Yahoo’s ad platforms and unified ad tech stack, and grow Yahoo’s omnichannel capabilities across flourishing channels like CTV and… Source link
Read More »Yahoo Expands Winning Partnership with Near Across APAC to Supercharge Omni-Channel Campaigns
APAC-wide alliance builds on Yahoo and Near’s partnership in Australia and New Zealand, which delivered proven successes for clients Yahoo, the premier global media and technology company, has announced an APAC-wide partnership with Near, one of the world’s largest sources of privacy-led intelligence on people, places, and products. This alliance brings together the strengths of Near’s unique location intelligence data with Yahoo’s omni-channel demand-side platform (DSP) and suite of… Source link
Read More »Yahoo’s Paul Sigaloff Promoted to Vice President, Head of APAC
Yahoo has promoted Paul Sigaloff to vice president, head of APAC. Effective immediately, Sigaloff will lead sales for the ad technology business across the entire Asia Pacific region. Paul Sigaloff, vice president, head of APAC, Yahoo Previously VP of ANZ INSEA, his expanded remit now includes Australia, China, Hong Kong, India, Japan, New Zealand, Singapore, Taiwan, and Southeast Asia. Commenting on the appointment, Sigaloff says he’s looking forward to working collaboratively with… Source link
Read More »Yahoo promotes Paul Sigaloff to VP head of APAC
Yahoo has promoted Paul Sigaloff as VP, head of APAC. Effective immediately, Sigaloff (pictured) will lead sales for the ad technology business across the entire Asia Pacific region. Previously VP of ANZ INSEA, his expanded remit now includes Australia, China, Hong Kong, India, Japan, New Zealand, Singapore, Taiwan, and Southeast Asia. Sigaloff has been with the company for eight years and launched Yahoo (formerly Verizon Media) into the Australia and New Zealand market in 2018…. Source link
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