Tag Archives: Ads

Microsoft, BigCommerce team up to launch new marketplace Ads and Listings

Microsoft, BigCommerce team up to launch new marketplace Ads and Listings

Microsoft and BigCommerce just announced a new partnership called “Microsoft Ads and Listings in the BigCommerce Marketplace.” The new collaboration enables BigCommerce merchants in the US, UK and ANZ to directly integrate their stores and reach Microsoft Advertising’s audience of more than a billion people. What BigCommerce says. Seamless partner app integrations like Microsoft Ads and Listings uplevel the value and opportunities that we… Source link

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Google and Meta are losing their edge as TikTok, Amazon, Instacart ads grow

Google and Meta are losing their edge as TikTok, Amazon, Instacart ads grow

2022 marked the first year since 2014 that Google and Meta’s advertising market share dropped below 50%, standing at 48.4%. By the end of 2023, that number is expected to drop to 44.9%. What’s going on. Amazon, ByteDance’s TikTok and streaming services like Netflix are continuing to increase their foothold. People are spending less time online on sites like Google and Meta, so it’s no surprise that they’re facing hurdles, despite still… Source link

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Texas reaches settlement with radio stations over deceptive Google Pixel ads

Texas reaches settlement with radio stations over deceptive Google Pixel ads

Texas has reached a settlement with radio giant iHeartMedia over thousands of deceptive ads it aired promoting the Google Pixel 4 smartphone. The San Antonio-based radio station owner agreed to pay $65,000 in civil penalties and attorney fees, the Texas Attorney General’s Office announced Monday. The settlement comes one month after iHeartMedia and Google reached an agreement with the Federal Trade Commission, Texas and several other states to pay $9.4 million in penalties. Federal and state… Source link

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Report detailing ‘greenwashing’ ads on Google prompts Democratic lawmakers to write search engine’s CEO

Report detailing ‘greenwashing’ ads on Google prompts Democratic lawmakers to write search engine’s CEO

Several House Democrats asked Google’s CEO on Friday for explanations about recent allegations that the search engine has profited from “greenwashing” ads placed by major oil companies. A November report from The Center for Countering Digital Hate accused Google of enabling oil companies’ greenwashing efforts — or their attempts to appear more sustainable and environmentally friendly than they actually are. Several major oil companies — including BP, ExxonMobil,… Source link

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Australian abortion and contraceptive provider’s ads banned by Google | Google

Australian abortion and contraceptive provider’s ads banned by Google | Google

Abortion and contraceptive provider MSI Australia says Google has banned its advertising in searches under a misinterpretation of law in Australia. Since 3 December, MSI Australia has been prevented from promoting its services through paid ads on Google, with the tech company placing a wide-ranging ban on advertising links to the MSI website in paid advertising. Guardian Australia understands the ad ban may have arisen due to Google interpreting mention of medical abortions on the MSI… Source link

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