The most serious threat to Google’s ad tech dynasty is regulation. Google has been at the center of countless antitrust lawsuits worldwide, with governing bodies slowly forcing more balance in the advertising marketplace. The recently introduced Competition and Transparency in Digital Advertising Act, for example, would compel Google to sell off its ad tech products. Without its ad tech business, Google would still be a formidable force in digital advertising. After all, most of its ad… Source link
Read More »Google signs 5-year deal to pay for news from AFP
The Google logo displayed on a smartphone screen. Kirill Kudryavtsev | AFP | Getty Images Alphabet Inc’s Google will begin paying Agence France-Presse for its news content as part of broad five-year partnership announced Wednesday that marks one of the biggest licensing deals struck by a tech giant under a new French law. News organizations, which have been losing ad revenue to online aggregators such as Google and Facebook, have complained for years about the tech companies using stories in… Source link
Read More »Google signs 5-year deal to pay for news from AFP
The logo of Google is seen in Davos, Switzerland January 20, 2020. REUTERS/Arnd Wiegmann OAKLAND, Calif., Nov 17 (Reuters) – Alphabet Inc’s (GOOGL.O) Google will begin paying Agence France-Presse for its news content as part of broad five-year partnership announced Wednesday that marks one of the biggest licensing deals struck by a tech giant under a new French law. News organizations, which have been losing ad revenue to online aggregators such as Google and Facebook (FB.O), have complained… Source link
Read More »Dating Searches On Google Reach 5-Year High : NPR
A selection of online dating app logos are seen on a mobile phone screen. Google searches for “dating” have jumped to a 5-year high. Leon Neal/Getty Images hide caption toggle caption Leon Neal/Getty Images … Source link
Read More »Yandex signs 5-year renewable energy deal in Finland – DatacenterDynamics
Russian search platform Yandex has signed up for wind power at its Mäntsälä data center in Finland. The company has signed a five-year power purchase agreement (PPA) with Finland’s Ilmatar Energy for energy from wind farms. From January 1, 2022, it will provide enough energy to power the Mäntsälä data center. The agreement is the headline news from the company’s first Sustainability Report, published this week. … Source link
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