Stealth recruiting, virtual sales kickoffs, Google Cloud’s Q4 – TechCrunch

Stealth recruiting, virtual sales kickoffs, Google Cloud’s Q4 – TechCrunch

Traditionally, companies hold in-person sales kickoffs (SKOs) in January and February to network, educate sales teams about new products and devise strategies for the year ahead.

These days, the convention centers and hotel ballrooms that once hosted those events are dark and quiet.

Even though most employees are vaccinated, companies are still reluctant to send them to in-person events, and in the midst of a pandemic, many workers are reluctant to get on a plane.


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