Startup uses behavioral science to combat student absenteeism

Chronic absenteeism by school students is one of the many problems exacerbated by the COVID-19 pandemic. EveryDay Labs is a startup looking to boost attendance rates by 10% to 15% districtwide. The company recently announced an $8 million Series A round of financing led by female-only venture capital fund Rethink Impact.

“Even before the pandemic, 1 in 6 students missed 10% or more of school days,” EveryDay Labs CEO Emily Bailard told Yahoo Finance. “Now, since the pandemic, that’s…


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