RIYADH: Snapchat has launched a new augmented reality activation to celebrate Saudi Arabia’s 92nd National Day.
Last year, the platform introduced a first-of-its-kind activation, which saw the Snap Map of Saudi Arabia appearing in bright green to represent the national flag and the Kingdom highlighted from other countries, marking the first time Snap recolored a Middle East territory on the map.
Along with the color change, Snap also marked cultural and heritage sites — such as…
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