Red Bull co-founder and CEO Dietrich Mateschitz, whose sports empire spanned continents, dies at 78

Red Bull co-founder and CEO Dietrich Mateschitz, whose sports empire spanned continents, dies at 78

search October 22, 2022 Yahoo News Leave a comment 11 Views

Red Bull founder Dietrich Mateschitz smiles prior to the start of the Formula One Grand Prix, at the Red Bull Ring in racetrack, in Spielberg, Austria, Sunday, July. 3, 2016. (AP Photo/Kerstin Joensson)

Red Bull’s Dietrich Mateschitz started an energy drink company and ended up with a sports empire. (AP Photo/Kerstin Joensson)

Red Bull president and CEO Dietrich Mateschitz, a man who co-founded an energy drink company that would eventually become one of the world’s largest sports empires, has died, his company confirmed Saturday. He was 78.

Born in Austria in 1944, Mateschitz founded Red Bull GmbH alongside Thai businessman Chaleo Yoovidhya in 1984. The brand would become the top energy drink…


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