Jon Zarcharias has years of experience in digital marketing, including co-founding online advertising agency GR0, which specializes in Search Engine Optimization, or SEO. According to Internet Live Stats, Google processes over 3.5 billion searches every day, which is an unthinkable amount of information compared to traditional methods like books or libraries. To sift through all this information, Google is built upon an algorithm that works to filter for the best results based on keywords…
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